Today vodka is produced in many countries, including Russia, Ukraine, Poland, Bulgaria, England, Sweden, Finland, the United States and Canada. They even produced in France, Tahiti and Switzerland. More than 5000 vodka brands are present on the world market.


The global market of vodka

In the last 300 years, the global spirits market was dominated by whiskey, which is the most popular alcoholic beverage in the world. but the trend reverses and vodka sales catch up those of whiskey.

It is anticipated that by 2018, vodka will exceed whiskey in terms of consumption in the world. No other products could compete with whiskey in terms of exports. There were attempts to promote tequila as a rival of whiskey, but it did not work long. Vodka is the only drink able to do so.

Marketing is the crux of the market vodka. The number of brands is estimated at nearly 5,000 in the world competing for favor with the consumer. The historical brands in Eastern Europe are playing the card of the origin and authenticity: Sobieski, Wyborowa and Zubrowka display their Polish origin, Stolichnaya and Russian Standard their Russian affiliation.

Others, like Poliakov, Smirnoff and Absolut rely on a younger, trendier image. Brands marketed flavored vodka for that audience. Vodka’s success is due to a very neutral taste and an excellent adaptation to different cocktails.

Vodka Brands in the world :

WESTERN EUROPE EASTERN EUROPE NORTH AMERICA CENTRAL AMERICA SOUTH AMERICA OTHERS
FINLAND RUSSIA CANADA MEXICO BRAZIL JAPAN
DENMARK POLAND UNITED STATES GUATEMALA PERU INDIA
ICELAND UKRAINE COSTA RICA AUSTRALIA
SWEDEN BELARUS PANAMA NEW ZEALAND
GERMANY AZERBAIJAN SOUTH KOREA
NETHERLAND KAZAKHSTAN  TAHITI
SWITZERLAND ESTONIA
ITALIA GEORGIA
TURKEY LATVIA
UNITED KINGDOM MONGOLIA
FRANCE SLOVAKIA
BELGIUM  BULGARIA